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Privacy Policy

Last updated: [05 February 2026]
Website: [https://mantonforklifts.co.uk] (the “Website”)

1) Who we are

Manton Forklifts Ltd (“we”, “us”, “our”) is the controller of personal data processed through this Website.

Registered / trading address: Miners Road, Llay Industrial Estate, Llay, Wrexham LL12 0PJ
Responsible person: Jordan Jones
Contact email: hiredesk@mantonforklifts.co.uk

2) What this policy covers

This Privacy Policy explains how we collect, use, store, and share personal data when you:

  • browse our Website (including via analytics); and/or

  • contact us using our contact form or by email.

3) Personal data we collect

A) Contact form and enquiries

When you submit an enquiry via our contact form (or email us), we may collect:

  • your name

  • your email address

  • your phone number (if provided)

  • your message / enquiry details

  • any other information you choose to include

We use this information only to deal with your enquiry and provide customer support.

B) Website usage (Google Analytics)

We use Google Analytics to understand how visitors use our Website. This may collect information such as:

  • pages viewed, time on page, clicks, and navigation paths

  • device and browser information (e.g., device type, operating system, browser)

  • approximate location (e.g., city/region level)

  • identifiers stored via cookies or similar technologies (see Cookies section)

  • your IP address (Google may process this; how it is stored/used depends on configuration and applicable settings)

We do not use analytics to try to identify you personally.

4) How we use your information

We use personal data for the following purposes:

  • To respond to enquiries submitted through the contact form or by email

  • To provide quotes, information, and support you request

  • To improve our Website by understanding how it’s used (analytics)

  • To keep our Website secure and prevent abuse (basic technical logs may be generated by hosting systems)

5) Lawful bases for processing (UK GDPR)

Under the UK GDPR, we rely on the following lawful bases:

  • Legitimate Interests (Article 6(1)(f))

    • responding to business enquiries;

    • operating and improving our Website (analytics and performance);

    • maintaining site security.

  • Consent (Article 6(1)(a)) where required for non-essential cookies/analytics

    • if we use a cookie banner/preferences tool, analytics cookies will be set based on your choices.

  • Contract (Article 6(1)(b))

    • where your enquiry relates to entering into a contract or receiving services from us.

  • Legal Obligation (Article 6(1)(c))

    • if we must keep certain records to comply with law.

6) Cookies and analytics

Google Analytics typically uses cookies (or similar technologies) to measure and report website usage.

You can control cookies by:

  • using your browser settings to block/delete cookies; and/or

  • using any cookie preferences tool we provide on the Website (if enabled).

If you disable cookies, some parts of the Website may not function as intended.

7) Who we share your information with

We do not sell your personal data.

We may share information only when necessary with:

  • Google (as our analytics provider) to provide Google Analytics on the Website

  • IT/hosting providers who host and maintain the Website and email systems (acting as processors)

  • Professional advisers (e.g., legal/accounting) where needed

  • Authorities where required by law or to protect rights/safety

8) International transfers

Google and some service providers may process data outside the UK. Where personal data is transferred internationally, we rely on appropriate safeguards (such as contractual protections and/or other lawful mechanisms available under UK data protection law).

9) How long we keep your data (retention)

We keep personal data only for as long as necessary for the purposes set out in this policy:

  • Contact form enquiries: typically kept for up to [12 months] after the enquiry is closed, unless we need to keep it longer (e.g., ongoing relationship, dispute, or legal obligations).

  • Customer/contract records: kept for as long as required to manage the relationship and comply with legal/accounting requirements.

  • Analytics data: retained according to our Google Analytics settings and Google’s retention controls.

(If you tell me your preferred retention period for contact form enquiries—e.g., 6 months, 12 months, 24 months—I’ll lock that in cleanly.)

10) Your data protection rights (UK)

You may have rights under UK GDPR, including:

  • the right to access your personal data

  • the right to correct inaccurate data

  • the right to request deletion (in certain circumstances)

  • the right to restrict or object to processing (in certain circumstances)

  • the right to data portability (in certain circumstances)

  • the right to withdraw consent (where processing is based on consent)

To exercise your rights, contact us at hiredesk@mantonforklifts.co.uk.

You also have the right to complain to the UK’s data protection regulator, the Information Commissioner’s Office (ICO).

11) Security

We take reasonable technical and organisational measures to protect personal data. However, no method of transmission over the internet is completely secure.

12) Children’s privacy

Our Website is not intended for children, and we do not knowingly collect personal data from children.

13) Third-party links

Our Website may include links to third-party websites. We are not responsible for their privacy practices. Please review their privacy policies.

14) Changes to this policy

We may update this policy from time to time. Any updates will be posted on this page with an updated “Last updated” date.

15) Contact us

For privacy queries or requests:

Manton Forklifts Ltd
Address: Miners Road, Llay Industrial Estate, Llay, Wrexham LL12 0PJ
Email: hiredesk@mantonforklifts.co.uk
Responsible person: Jordan Jones